WHY NEW BUSINESSES FAIL (AND HOW YOU CAN SUCCEED)
You’ve most likely heard the grim statistic that most new businesses fail within the first few years—including businesses with significant capital, a solid team, and a well-thought-out business plan. This is an inescapable truth which you will have to come to grips with. But the corollary of this is a far more positive one: there are new businesses that will go on to achieve success, some for several years, many others for several decades.
Will your business be of the former type or of the latter?
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